★ LIMITED SUPPLY

ALPHA

LEGACY EDITION · EAU DE PARFUM

4.95 · 21 reviews
$96.00 $64.95

You save $31.05 (32%)

The scent people ask you about. A pheromone-infused eau de parfum, handmade in small batches in New York, built for two sprays and a long day.

SELECT SIZESold out

✦  Less than $0.30 a wear · One bottle lasts months  ✦

Complimentary shipping on every US order

Estimated delivery Mon, Nov 9 – Mon, Nov 16
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  • Handmade in Small Batches
  • Pure Formula · Precision Crafted
  • Built to Last All Day
  • Ships within 1–3 Business Days

Pairs well with

THE ALPHA EDGE

Attraction
is Chemistry

Pheromones are naturally occurring chemical signals — invisible messengers that the human body detects below conscious awareness. Research shows they influence first impressions, perceived attractiveness, and social confidence.

ALPHA is infused with a proprietary pheromone compound — specifically the compounds psychologists have identified as most effective at triggering attraction in women. Worn by men in over 25 countries. The science of being remembered.

4.95 ★
AVERAGE RATING
25+
COUNTRIES
100%
CRUELTY-FREE
BUFFALO, NY
HANDMADE IN USA
SIDE BY SIDE

What you're actually paying for.

Most men already own the two things on the right. This is where ALPHA sits between them.

Feature OursALPHADesigner counter fragranceBody spray
Pheromone compound in the formula——
ConcentrationEau de parfum Eau de parfum or toilette Body spray
How it is madeBy hand, small batches, New York Factory line Factory line
Price for 50 mL$64.95 Typically $120 and up Typically under $20
Lasts all day on skin—
Composition printed on the pageVaries Varies
Returns on unopened bottles14 days Varies by store Varies by store
Sold direct, no counter markup——

Designer and body-spray figures are typical US retail in 2026, not a specific brand.

When someone asks why you bought it
“It's the one people ask about. Handmade in New York, two sprays, lasts all day.”

OLFACTORY PROFILE

The Scent

A bold Mediterranean composition — citrus-forward with aquatic heart notes and a deep, warm dry-down.

01

HEAD NOTES

FRESH OPENING

FRESH OPENING

Citrus from Sicily
Blackcurrant
Cold Spices

02

HEART NOTES

THE CORE

THE CORE

Aquatic Jasmine
Leaves of Patchouli
Hints of Lavender

03

BASE NOTES

THE DRY-DOWN

THE DRY-DOWN

Woody Notes
Leather & Oakmoss
Sensual Vanilla

PROJECTION
Bold
LONGEVITY
All Day
OCCASION
Formal & Casual
SEASON
Year-Round

TRANSPARENCY

The Details

ALPHA was made for the man who changes the temperature of a room by walking into it. Inspired by the noble life of Marcus Aurelius, it celebrates strength, virtue and success, and it wears the way those things feel: steady, warm and impossible to ignore.…

ALPHA | Legacy Edition

ALPHA was made for the man who changes the temperature of a room by walking into it. Inspired by the noble life of Marcus Aurelius, it celebrates strength, virtue and success, and it wears the way those things feel: steady, warm and impossible to ignore.

It opens with fresh Sicilian citrus and blackcurrant cut with cold spice, settles into aquatic jasmine, patchouli and a hint of lavender, and dries down to leather, oakmoss and a trace of vanilla. Robust enough for a black-tie evening, easy enough for a Sunday afternoon, and made to last all day on skin.

Designed in Italy and handmade in small batches in New York, ALPHA quickly became our best-selling fragrance. Every bottle is infused with a pheromone compound developed by a clinical psychologist, so what others notice first is a refined scent, and what they remember is you.

A little goes a long way: one bottle lasts months, which works out to less than $0.30 a wear. Made in small batches, so supply is limited.

IN THEIR WORDS

Worn, noticed, reordered.

4.95

★★★★★

21 reviews · verified buyers

  • 5★20
  • 4★1
  • 3★0
  • 2★0
  • 1★0
  • ★★★★★

    Once it settles, it has a warm smell with a light kick of smokiness, while I'm not great at pinpointing specific scents, to me I'd say the spice part is either a little bit of one or a mix of cardamom, vanilla, or oak spice, though i wouldn't describe it as a full on spicy smell, again its just a light kick if you analyze it after constantly bringing your arm to your nose to smell it because its such a pleasing scent.

    I would say that this scent could be worn all year, in cold or hot weather due to the combination of the spice and sweetness working for winter and fall seasons, and the warmth and freshness working for spring and summer seasons.

    Moving away from the scent and onto other factors, It does have acceptable longevity, I would say, 6 hours plus or minus ~1, though I don't have the strongest nose and people vary on how much they consider to be "too much" but to last you from say in the morning before you go out to the afternoon, or the afternoon to later at night, it will last just fine and either way the bottle is small enough to easily carry around and reapply if needed.
    Joanna B.Verified
  • ★★★★★

    Smells good seems like a good product. Haven’t had any issues. Wouldn’t recommend spraying directly on clothes as it does seem a little oily.
    Claude N.Verified
  • ★★★★★

    Product smells good and is easy to spray. Haven’t noticed anyone making comments about it yet, but I literally just got it.
    Barry D.Verified
  • ★★★★★

    A little goes a long way. Looking forward to wearing this out this weekend!
    Bishop M.Verified
  • ★★★★★

    Ordered this to try out and was pleasantly surprised with the longevity of the cologne as well as the scent. it wasn't overpowering, but the scent did change some depending on who was wearing it. ( I found this to be a cool feature, but heads up.)
    Gilbert A.Verified
  • ★★★★★

    Got this as a gift for my boyfriend and he absolutely loves it, so I consider it a success.
    Angela D.Verified

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Make Your Mark

Scent is the only thing you wear that other people carry with them after you've left the room. Make sure yours is telling the right story.